The Ad Contrarian
January 28, 2016

The Power Of Opportunity

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My Uncle Moe was the smartest, funniest person I ever knew. He was not a comedy writer or a stand-up comedian. He sold men's clothing...
January 27, 2016

Empty Calories And Empty Strategies

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Coke introduced a new campaign last week. Well, new for them, but not new for us. We've seen it a thousand times -- music beds and be...
January 25, 2016

What Marketers Can't Learn From Donald Trump

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Dimwit marketers always think there's a big lesson to be learned from every cultural phenomenon. Every time there's an Oreo tweet...
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