January 28, 2013

Pimping For Dollars


Once a quarter I have to face my responsibility as an ad hack and try to sell you something. It's the law.

It has come to my attention that there are people out there who read this blog on a regular basis and have not contributed a damn thing to the Old-And-In-The-Way Copywriters Benevolent Society.

So today we're having a pledge drive. Your job is to buy my book 101 Contrarian Ideas About Advertising.

In order to convince you to do so, let me say that when I went to bed last night it was #3 on Amazon's hit parade of advertising paperbacks. This means that of the 12 people in the world who read books about advertising, maybe 4 of them bought it. Can you imagine my pride?

I will also let two recent Amazon reviews from people who aren't even close family members serve as proof points for the wisdom of making this meager purchase.

Here we go (to see these reviews more clearly, click on them):



Now all you have to do is go here and order it and, in addition to the book, you will receive a lifetime of erudition and a couple of chuckles.

I, on the other hand, will receive whatever spare change is left over after Amazon and the U.S. Postal Service bend me over and screw me out of any reasonable proceeds from my arduous labor.

7 comments:

Martin Headon said...

Any chance of getting it into the iBooks store? Your other book is there...

Anonymous said...

You need to run some Facebook ads. (Couldn't resist)

Chris S. said...

I think all twenty or so reasonable ad people in the world have already bought it.

I can't even count myself among the reasonable anymore. I used the word "bandwidth" the other day in a way that did not involve Internet service speed.

My blindfold is on and I don't smoke, so feel free to fire at any time. To quote Bogey, "Go ahead and shoot. You'll be doing me a favor."

BOB HOFFMAN said...

Mark,

I am so frustrated with iBookstore I can't even tell you. I gave up trying to get "101" into it after a year of dealing with knuckleheads at Apple.

Download the FREE kindle app for mac and you can read the book on any Apple device.

BH

Heather Physioc said...

Oh FINE, I'll pick up a copy. :) Those reviews are pretty glowing. I could use a laugh.

PS - You probably already know this, but you're getting spammed to hell in the comments.

BOB HOFFMAN said...

Thanks, Heather. I try to stay ahead of the spammers but they're everywhere.

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