tag:blogger.com,1999:blog-5249997465016074955.post4501366013363663097..comments2023-12-23T21:59:20.634-08:00Comments on The Ad Contrarian: The Remarkable Dominance Of Live TVBOB HOFFMANhttp://www.blogger.com/profile/05158827977385952634noreply@blogger.comBlogger5125tag:blogger.com,1999:blog-5249997465016074955.post-38368542103186576462012-11-28T08:12:36.671-08:002012-11-28T08:12:36.671-08:00Apparently not even 20-year-olds enjoy watching st...Apparently not even 20-year-olds enjoy watching stuff they care about on tiny screens with bad sound. As much as people profess to hate advertising, I bet it's a lot more effective on a 60" HD screen with surround sound than it is on an iPad. <br /><br />Most of the disconnect marketers have with the internet comes from their desire to make it do things it's not good at.Jon Pnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-8752471267647731932012-11-21T16:26:06.064-08:002012-11-21T16:26:06.064-08:00I'd also be interested to see what viewers are...I'd also be interested to see what viewers are actually doing during these times... are they responding to ads?<br /><br />Are they just watching TV and doing nothing?<br /><br />etc...Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-24212415318693567752012-11-19T13:38:58.807-08:002012-11-19T13:38:58.807-08:00Since you're discussing trends, these graphs s...Since you're discussing trends, these graphs seem a bit pointless and useless without comparison to historical data and other context. How have these numbers changed since Bill Gates' talk in 2007? <br /><br />Also, since we're talking about this in the context of ads, can we reaching the same audiences on TV today as in 2007? If not, how do we proceed?Christian K. Nordtømmehttps://www.blogger.com/profile/08122908585940778902noreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-65918651943446377492012-11-19T11:23:07.742-08:002012-11-19T11:23:07.742-08:00in the top graph, should that be watching "li...in the top graph, should that be watching "live tv content online"?<br /><br />otherwise, you have two numbers in two graphs that are different, but labelled the same.dusty bottomshttps://www.blogger.com/profile/17127882015313045295noreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-2572165474405816852012-11-19T04:26:24.302-08:002012-11-19T04:26:24.302-08:00Useful. Bob, check this article out: the author sa...Useful. Bob, check this article out: the author says he is going back to live TV, and ehjoying every bit of it!<br />http://www.mobiledia.com/news/163381.htmlPaolohttp://www.digilombia.comnoreply@blogger.com