tag:blogger.com,1999:blog-5249997465016074955.post4074087818779866869..comments2023-12-23T21:59:20.634-08:00Comments on The Ad Contrarian: The Google BamboozleBOB HOFFMANhttp://www.blogger.com/profile/05158827977385952634noreply@blogger.comBlogger16125tag:blogger.com,1999:blog-5249997465016074955.post-31315641738043290662012-06-14T16:35:02.369-07:002012-06-14T16:35:02.369-07:00What happened to "No evil on the net"? D...What happened to "No evil on the net"? Didn't google make this a black and white stance? No grey areas allowed. It's an honest result. Or it's evil. Should have seen it coming when they went all Blackle. Eevle.Johnthebrandnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-79928588670884884462012-06-14T12:58:13.298-07:002012-06-14T12:58:13.298-07:00I somehow find it satisfying that when I misspelle...I somehow find it satisfying that when I misspelled "evil google" as "evil goodle" after reading these comments, Google helpfully displayed the results for evil google instead.Jenn Eustacehttp://www.facebook.com/profile.php?id=1441712758noreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-64489684761080557322012-06-14T05:35:39.645-07:002012-06-14T05:35:39.645-07:00You've missed a forest and hit a tree. My hype...You've missed a forest and hit a tree. My hyperbole notwithstanding, the crux of the standpoint is that the accuracy of their search engine results is being scrapped in favor of profit. I'm saying that the only thing they have to sell is data – information in some form or another – and that's what they're doing. <br /><br />I find it odd that people are surprised by this behavior and I find it even more odd that Google itself doesn't find the activity just the least bit evil. Then again, they've never defined evil as far as I know. I suppose as long as they aren't biting faces off over a glass of Chianti, all is well.Cecil B. Demillenoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-28290761859758261252012-06-13T18:23:09.239-07:002012-06-13T18:23:09.239-07:00Not different at all.
This is how they make money...Not different at all. <br />This is how they make money.adcontrarianhttp://twitter.com/AdContrariannoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-1573657565822366732012-06-13T18:18:38.441-07:002012-06-13T18:18:38.441-07:00I wouldn't call one link to a semi-relevant no...I wouldn't call one link to a semi-relevant non-result "misdirection" (clearly marked as an ad -- which we ignore). But it is true that I am not an ad expert. <br /><br />Ok, so how is this different than Bing's result where I get an ad for Nissan?Nathan Smithhttp://profiles.google.com/npatricksmithnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-90843406957820641652012-06-13T18:00:06.450-07:002012-06-13T18:00:06.450-07:00Do you know what geo-targeting is? In different lo...Do you know what geo-targeting is? In different locations, different ads are served. That's one of the ways Google uses misdirection to make money.adcontrarianhttp://twitter.com/AdContrariannoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-88446600798053362482012-06-13T17:52:20.523-07:002012-06-13T17:52:20.523-07:00Really. (?)Really. (?)Nathan Smithhttp://profiles.google.com/npatricksmithnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-92208249101834620362012-06-13T17:03:37.934-07:002012-06-13T17:03:37.934-07:00Really?Really?adcontrarianhttp://twitter.com/AdContrariannoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-26512016242813506122012-06-13T16:40:53.216-07:002012-06-13T16:40:53.216-07:00... Except when I google "Camry" the fir...... Except when I google "Camry" the first full page returns only Toyota Camry results, and the ads include dealers in my area that are selling Toyota Camry's. So, do you have an actual example? (p.s. big fan of this site. I expect better.)Nathan Smithhttp://profiles.google.com/npatricksmithnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-7078828050800568552012-06-13T08:50:22.083-07:002012-06-13T08:50:22.083-07:00C'mon, Geoff, you know better than that. Sure ...C'mon, Geoff, you know better than that. Sure there is a "relevancy" factor, but when I Google Camry and get Ford Focus, that's misdirection. <br /><br />TV isn't interactive, remember. It's not supposed to return accurate results.<br /><br />Finally, please read my post. I didn't say Google was "evil" I said they were greedy.adcontrarianhttp://twitter.com/AdContrariannoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-27991307175848215682012-06-13T08:38:54.588-07:002012-06-13T08:38:54.588-07:00 "Vapor-based" ?
They use technology to... "Vapor-based" ?<br /><br />They use technology to deliver content. It's no more vapor than CBS, Clear Channel or Sirius ...Geoffnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-54977139928865096322012-06-13T08:34:27.104-07:002012-06-13T08:34:27.104-07:00Google does favor ads that are relevant to the sea...Google does favor ads that are relevant to the search term. If they're relevant they're cheaper and get better placement. So in fairness, you're not frequently seeing car ads when searching for shoes. <br /><br />Are TV ads evil if they aren't relevant to what I'm watching?Geoffnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-34349455781286685072012-06-13T07:27:15.776-07:002012-06-13T07:27:15.776-07:00Google has been digging its own grave for about a ...Google has been digging its own grave for about a year or so now. First, their abusive terms of service and privacy policy, then the Penguin update, now this. Let's see how much more they will resist on the first place.Tedelhttp://heptagrama.comnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-17273167500267490002012-06-13T06:32:46.398-07:002012-06-13T06:32:46.398-07:00Try Bing.. the results are usually more useful any...Try Bing.. the results are usually more useful anyway...Ericnoreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-36616365381607074762012-06-13T05:48:50.727-07:002012-06-13T05:48:50.727-07:00So close to the clothes having no emperor.So close to the clothes having no emperor.Jimhttp://blog.teeming.co.uk/noreply@blogger.comtag:blogger.com,1999:blog-5249997465016074955.post-85510432771388971402012-06-13T05:22:59.717-07:002012-06-13T05:22:59.717-07:00This is the great dichotomy of Google, and really ...This is the great dichotomy of Google, and really any vapor-based internet "product." The only thing they can sell is information, or in this case, access to it. Google is doing exactly what everyone says Facebook needs to learn how to do. They're monetizing the one thing they have – a search algorithm. <br /><br />Do no evil my left testicle. They're in it up to their eyeballs. At least Apple tells you they're taking something and if you don't like it, fine. Google wants to have their cake and eat it too.Cecil B. Demillenoreply@blogger.com